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Celebs

Celebrity Look Alike

#11 Photo & Video

iOS Review on June 24, 2020

7 TRACKERS
112 ATTEMPTS
PRIVACY
RATING
F
PRIVACY
RATING
F

Fairly obvious this is a cash-grab app designed to extract as much user data and money as possible. We scanned a celebrity photo (from their own app screenshot) and the resulting celeb lookalike was Kristen Stewart, and the result for the same photo was different each time. There's no technology involved here - however, what *is* impressive is that there is more tracker code than actual app code: most of the activity in this app is just hidden trackers for ad-optimization, targeting, and general exploitation of Apple App Store's lack of controls.

Celebs's Privacy Rating is F. We found 7 different third-party trackers in the Celebs app, and there were 112 attempted tracking connections detected during our test.

Testing Results

Blocked tracking attempts.

How was tracker testing done?

Tested using Lockdown v0.3.9

What was done during the test?

112 in five minutes - install app, open app, open app's Privacy Policy, then upload a photo to test functionality.

How many tracking attempts each time the app is opened?

27.

Did user give consent to tracking before tracking started?

No.

Personal Data Collected
📷 Camera
🖼 Photos
❗️ Notification
Trackers Found
Google Analytics

Analytics

Marketing

Measure Advertising ROI

Privacy Policy: Owned by Google, so same as Google's Privacy Policy. Personal information, email address, apps, browsers, devices, unique identifiers, browser type and settings, device type and settings, and too much more to fit here.

Kochava

Analytics

Mobile Attribution

Privacy Policy is quite vague while still allowing for basically any amount of data collection: Process personal information in conformance to the instructions provided by the client; Collect only the personal data that are necessary for fulfilling the purposes of which they are processed; Make personal data accessible only to a limited number of people whose job requires such access

Applovin

Marketing

Mobile Marketing Platform

Privacy Policy: Device make, model and operating system; Device properties related to screen size & orientation, audio volume and battery, device memory usage; Carrier; Operating system; Name and properties of mobile application through which a consumer interacts with the Services; Country, time zone and locale settings (country and preferred language); Network connection type and speed; IP Address; Internet browser user-agent used to access the Services; and Identifier for advertisers (IDFA).

Amplitude

Analytics

Product Analytics

Privacy Policy just passes the responsibility of privacy onto the app using the tracker, meaning they collect basically anything they receive from the app.

Segment

Analytics

User Data

Customer Data Platform

Privacy Policy: Contact Information, Profile Information, Communications, Marketing Information, Financial Transaction Information, Device Data, Online Activity Data, Professional or Employment Information, User Preferences

Google Crashlytics

Analytics

Realtime issue reporting

Privacy Policy: Owned by Google, so same as Google's Privacy Policy. Personal information, email address, apps, browsers, devices, unique identifiers, browser type and settings, device type and settings, and too much more to fit here.

The Plug

Marketing

Analytics

Monetize Your Following

Privacy Policy: Device make, model and operating system; Device properties related to screen size & orientation, audio volume and battery, device memory usage; Carrier; Operating system; Name and properties of mobile application through which a consumer interacts with the Services; Country, time zone and locale settings (country and preferred language); Network connection type and speed; IP Address; Internet browser user-agent used to access the Services; and Identifier for advertisers (IDFA).

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